Landscapes NI
About the project
Landscapes NI champions the restoration of our diverse and iconic landscapes for the benefit of our health, nature, economy, and our planet. They do this through advocating government for improved legislation and policy to help restore nature in our landscapes, ensure accessibility to all and promoting our landscapes to the public.
What we did
We designed the brand identity, consisting of the logo, icon, colour palette, brand guidelines and typography. We also developed templates for Powerpoint, Letterheads and reports, which were recreated in Canva so the client could repurpose the designs. We continued to work with Landscapes NI on the design of their Manifesto alongside marketing materials such as a pull up banner, postcards and infographics to support their launch.
Alongside the brand design, a comprehensive Tone of Voice Guide was developed with the expertise of Rebecca Boyle Copywriting. This featured the brands personality, elevator pitch, brand values and a practical tone of voice framework which the client can implement throughout their copy going forward.
See the brand come to life on Landscapes NI's website (web design by Website NI)
Services
Brand Identity | Editorial Design | Marketing Materials